McDonald's - Follow The Arches
We used only fractions of the McDonald’s logo to create a minimal, globally-adaptable wayfinding system.
Banff Centre - Piano
The Banff Centre for Arts and Creativity wants you to experience things you can’t unthink.
McDonald's - Big Mac x Bacon Collaboration
The hottest collaboration of 2018 was a sandwich.
NABS - It Ran
A magazine specifically designed to run any ad to make it eligible for award shows.
Nike - Better For It
An outdoor campaign that pushes the limits of the medium as much as it pushes athletes to be more competitive.
General Mills - Smugglaroos
A website encouraging Canadians to smuggle Dunkaroos into the United States, where they were discontinued in 2012.
McDonald's - Is it still a Big Mac?
We questioned the legitimacy of the Big Mac with bacon, and got the public debating over it.
Zag Bank - Easy
Zag Bank makes saving easy.
Zag Bank - Instant
Bank in an instant.
Smart - Popsicle
Perfect for summer. Perfect for two.
Campbell's Chunky - Pub-Inspired Flavours
New Chunky Pub-Inspired Flavours help guys get back to their manliest.
Mercedes-Benz - Reindeer in Headlights
Highlights the superior safety of the vehicle's headlights.
SickKids - Please Pull Over
Using live GPS Data, "Please pull over" will be pushed to all available digital board en route to the hospital.
Cape Farewell - Off-Balance
Turning the page on a 2° angle illustrates the smallest global temperature increase can cause massive climate change.
Nike - Run
The shelter is closed on all sides.